Full-stack developer and digital marketer with a track record of growing audiences and building products from scratch. Creator of Ukus, an independent restaurant journal web-app serving 20,000+ listings. Equally comfortable writing code, crafting content strategy, and analysing data.

Projects

Ukus — Restaurant Journal Web-App

Independent Project

ukus.ca Jan 2026 — Present
  • Built end-to-end using Astro (SSR), React, TypeScript, Node.js, and MongoDB — sole developer handling all architecture, design, and deployment on Render
  • Database of 20,000+ independent Canadian restaurants with automated enrichment pipeline using Serper API and Python
  • Full authentication system with email verification, user profiles, social following, restaurant logging, and a personal analytics dashboard
  • SEO-optimised with server-side rendering, structured data (JSON-LD), auto-generated sitemaps, and Google Analytics / Search Console integration
  • Implemented MapLibre GL maps, cuisine passport, influencer profiles, and a shareable dining data visualisation feature
  • Handle all aspects of the business independently: product, development, content, marketing, and growth strategy
Astro React TypeScript Node.js MongoDB Python MapLibre Serper API

Work Experience

Digital Marketing Assistant — @deevaandfood

Freelance

Dec 2021 — Present
  • Grew TikTok account from zero to 200,000+ followers through consistent content strategy, trend analysis, and audience development
  • SEO-focused blog copywriting with multiple posts ranking in top five positions in SERPs for targeted keywords
  • Blog development with Astro including integrated analytics tools (previously also handled on WordPress and Wix)
  • YouTube video editing, thumbnail design, and SEO-optimised title and description writing
  • Mailing list copywriting and CRM management

Freelance Web Developer & Digital Consultant

Maryum Stylzzz Hair Salon

maryumstylzzz.com Jan 2026 — Present
  • Designed and developed a full business website using modern web technologies, producing a complete branded online presence from scratch
  • Integrated Setmore scheduling software to enable online appointment booking, reducing friction for new and returning clients
  • Handled the full client workflow independently — from requirements gathering and design to deployment and handoff

Personal Trainer

Fittcoach

Jan 2022 — Sept 2023
  • Designed and delivered personalised fitness programs for a diverse client base with varying goals
  • Used Google Workspace and Microsoft Office to manage client programs and communications
  • Continuously gathered feedback, interpreted results, and adjusted plans — building strong habits around data-driven iteration

Education

University of Victoria

MSc in Biology

In Progress
Sept 2025 — Present

Concordia University

BSc Honours in Biology

Sept 2019 — May 2023

GPA: 3.73 · Graduated with Distinction

Google Professional Certificate Programs

Apr 2024 — May 2025

Google Digital Marketing & E-Commerce Professional Certificate

Google Data Analytics Professional Certificate

Skills

01

Development

HTML CSS JavaScript TypeScript React Astro Node.js Express MongoDB Python SQL
02

Marketing

SEO Content Strategy Copywriting Google Analytics Search Console CRM Email Marketing TikTok YouTube
03

Tools

Git VS Code Render Namecheap MongoDB Atlas Serper API Microsoft Excel Google Workspace
04

Languages

English — Fluent Serbian — Native